{"id":2366,"date":"2019-09-12T15:01:35","date_gmt":"2019-09-12T08:01:35","guid":{"rendered":"https:\/\/bap-software.net\/?post_type=bap-blog&#038;p=2366"},"modified":"2025-05-08T09:33:53","modified_gmt":"2025-05-08T02:33:53","slug":"salesforce","status":"publish","type":"knowledge","link":"https:\/\/bap-software.net\/vi\/knowledge\/salesforce\/","title":{"rendered":"[D\u00e0nh cho ng\u01b0\u1eddi m\u1edbi] Salesforce l\u00e0 g\u00ec?"},"content":{"rendered":"<p><\/p>\n<p class=\"\" data-start=\"65\" data-end=\"459\">Trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, ng\u00e0nh c\u00f4ng ngh\u1ec7 th\u00f4ng tin \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 chuy\u1ec3n d\u1ecbch t\u1eeb m\u00e1y ch\u1ee7 truy\u1ec1n th\u1ed1ng sang \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y, khi\u1ebfn vi\u1ec7c \u1ee9ng d\u1ee5ng cloud tr\u1edf th\u00e0nh m\u1ed9t l\u1ef1a ch\u1ecdn kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p. Trong s\u1ed1 c\u00e1c n\u1ec1n t\u1ea3ng \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y, <strong><a href=\"https:\/\/bap-software.net\/vi\/project\/salesforce\/\">Salesforce<\/a><\/strong> hi\u1ec7n \u0111ang gi\u1eef th\u1ecb ph\u1ea7n s\u1ed1 1 to\u00e0n c\u1ea7u trong l\u0129nh v\u1ef1c \u1ee9ng d\u1ee5ng b\u00e1n h\u00e0ng v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng tr\u00ean n\u1ec1n t\u1ea3ng \u0111\u00e1m m\u00e2y.<\/p>\n<p class=\"\" data-start=\"461\" data-end=\"648\">B\u00e0i vi\u1ebft n\u00e0y nh\u1eb1m gi\u1ea3i th\u00edch Salesforce l\u00e0 g\u00ec v\u00e0 c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec, \u0111\u1eb7c bi\u1ec7t d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u \u2013 nh\u1eefng ai \u0111\u00e3 t\u1eebng nghe \u0111\u1ebfn c\u00e1i t\u00ean n\u00e0y nh\u01b0ng v\u1eabn c\u00f2n nhi\u1ec1u m\u01a1 h\u1ed3.<\/p>\n<h2 data-start=\"650\" data-end=\"674\"><strong>1. Salesforce l\u00e0 g\u00ec?<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3543 size-full\" src=\"https:\/\/cdn.bap-software.net\/2023\/07\/what-is-salesforce.jpg\" alt=\"Salesforce\u3068\u306f\" width=\"650\" height=\"432\" \/><\/p>\n<p class=\"\" data-start=\"676\" data-end=\"900\">Salesforce l\u00e0 m\u1ed9t d\u1ecbch v\u1ee5 do c\u00f4ng ty Salesforce.com cung c\u1ea5p, \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i l\u00e0 m\u1ed9t \u1ee9ng d\u1ee5ng CRM (Qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng) c\u00f3 ch\u1ee9c n\u0103ng thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch th\u00f4ng tin kh\u00e1ch h\u00e0ng nh\u1eb1m \u0111\u01b0a ra c\u00e1c ph\u01b0\u01a1ng \u00e1n ti\u1ebfp c\u1eadn t\u1ed1i \u01b0u.<\/p>\n<p class=\"\" data-start=\"902\" data-end=\"1066\">Trong ng\u00e0nh CRM, ngo\u00e0i Salesforce c\u00f2n c\u00f3 c\u00e1c n\u1ec1n t\u1ea3ng ph\u1ed5 bi\u1ebfn kh\u00e1c nh\u01b0: Knowledge Suite, Microsoft Dynamics CRM Online, Oracle CRM on Demand, Kintone, v\u00e0 Zoho CRM.<\/p>\n<p class=\"\" data-start=\"1068\" data-end=\"1434\">\u0110i\u1ec3m m\u1ea1nh l\u1edbn nh\u1ea5t c\u1ee7a Salesforce l\u00e0 kh\u1ea3 n\u0103ng t\u00f9y bi\u1ebfn linh ho\u1ea1t. M\u1eb7c d\u00f9 \u0111\u00e3 t\u00edch h\u1ee3p s\u1eb5n nhi\u1ec1u t\u00ednh n\u0103ng, Salesforce v\u1eabn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng th\u00f4ng qua vi\u1ec7c li\u00ean k\u1ebft v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng ho\u1eb7c \u1ee9ng d\u1ee5ng b\u00ean ngo\u00e0i. Ngo\u00e0i ra, c\u00e1c thao t\u00e1c \u0111\u01a1n gi\u1ea3n nh\u01b0 thay \u0111\u1ed5i b\u1ed1 c\u1ee5c m\u00e0n h\u00ecnh hay tr\u01b0\u1eddng d\u1eef li\u1ec7u trong c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n d\u1ec5 d\u00e0ng ch\u1ec9 b\u1eb1ng chu\u1ed9t, kh\u00f4ng c\u1ea7n vi\u1ebft m\u00e3.<\/p>\n<h2 data-start=\"1436\" data-end=\"1468\"><strong>2. Salesforce c\u00f3 th\u1ec3 l\u00e0m g\u00ec?<\/strong><\/h2>\n<p class=\"\" data-start=\"1470\" data-end=\"1557\">C\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a Salesforce \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c \u0111\u1ec3 h\u1ed7 tr\u1ee3 nhi\u1ec1u ch\u1ee9c n\u0103ng kinh doanh kh\u00e1c nhau:<\/p>\n<p style=\"text-align: left;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3548 size-full\" src=\"https:\/\/cdn.bap-software.net\/2019\/09\/salesforce-provided-e1665565081971.jpg\" alt=\"Salesforce\u3067\u3067\u304d\u308b\u3053\u3068\" width=\"650\" height=\"403\" \/><\/p>\n<ul>\n<li data-start=\"1561\" data-end=\"1769\"><strong data-start=\"1561\" data-end=\"1580\">H\u1ed7 tr\u1ee3 b\u00e1n h\u00e0ng<\/strong>: Salesforce cho ph\u00e9p qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng, t\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb, t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh b\u00e1o gi\u00e1 v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 gi\u00fap t\u0103ng c\u01b0\u1eddng thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/li>\n<li data-start=\"1773\" data-end=\"1901\"><strong data-start=\"1773\" data-end=\"1794\">H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/strong>: Cho ph\u00e9p qu\u1ea3n l\u00fd c\u00e1c y\u00eau c\u1ea7u h\u1ed7 tr\u1ee3 tr\u00ean m\u1ed9t m\u00e0n h\u00ecnh duy nh\u1ea5t, gi\u00fap n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li data-start=\"1905\" data-end=\"2065\"><strong data-start=\"1905\" data-end=\"1928\">\u1ee8ng d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i<\/strong>: Salesforce c\u0169ng cung c\u1ea5p c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 B2B Commerce \u2013 gi\u00fap c\u00e1c ho\u1ea1t \u0111\u1ed9ng mua b\u00e1n trong doanh nghi\u1ec7p tr\u1edf n\u00ean d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n.<\/li>\n<li data-start=\"2069\" data-end=\"2309\"><strong data-start=\"2069\" data-end=\"2102\">\u1ee8ng d\u1ee5ng tu\u1ef3 ch\u1ec9nh ng\u01b0\u1eddi d\u00f9ng<\/strong>: Doanh nghi\u1ec7p c\u00f3 th\u1ec3 tri\u1ec3n khai c\u00e1c h\u1ec7 th\u1ed1ng n\u1ed9i b\u1ed9 b\u1eb1ng c\u00e1c \u1ee9ng d\u1ee5ng do Salesforce cung c\u1ea5p m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ebfn l\u1eadp tr\u00ecnh ph\u1ee9c t\u1ea1p. C\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng v\u00e0 li\u00ean k\u1ebft d\u1eef li\u1ec7u n\u1ed9i b\u1ed9 ho\u1eb7c t\u1ea1o c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh.<\/li>\n<li data-start=\"2313\" data-end=\"2549\"><strong data-start=\"2313\" data-end=\"2336\">\u1ee8ng d\u1ee5ng b\u00ean th\u1ee9 ba<\/strong>: \u0110\u00e2y l\u00e0 c\u00e1c \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi c\u00e1c \u0111\u1ed1i t\u00e1c c\u1ee7a Salesforce nh\u1eb1m m\u1edf r\u1ed9ng ch\u1ee9c n\u0103ng. C\u00e1c \u1ee9ng d\u1ee5ng n\u00e0y \u0111\u01b0\u1ee3c ph\u00e2n ph\u1ed1i qua ch\u1ee3 \u1ee9ng d\u1ee5ng AppExchange, gi\u00fap n\u00e2ng cao s\u1ef1 ti\u1ec7n l\u1ee3i v\u00e0 t\u00ednh hi\u1ec7u qu\u1ea3 cho ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<\/ul>\n<h2 data-start=\"2551\" data-end=\"2580\"><strong>3. L\u1ee3i \u00edch c\u1ee7a Salesforce<\/strong><\/h2>\n<div id=\"attachment_3545\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-3545\" class=\"wp-image-3545 size-full\" src=\"https:\/\/cdn.bap-software.net\/2019\/09\/salesforce-benefits.jpg\" alt=\"Salesforce\u306e\u30e1\u30ea\u30c3\u30c8\" width=\"650\" height=\"433\" \/><p id=\"caption-attachment-3545\" class=\"wp-caption-text\">V\u1eady Salesforce mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch g\u00ec?<\/p><\/div>\n<ul>\n<li><strong data-start=\"2627\" data-end=\"2663\">T\u0103ng hi\u1ec7u qu\u1ea3 qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng<\/strong>: Hi\u1ec7n nay, nhi\u1ec1u c\u00f4ng ty v\u1eabn s\u1eed d\u1ee5ng Excel \u0111\u1ec3 qu\u1ea3n l\u00fd d\u1eef li\u1ec7u, \u0111i\u1ec1u n\u00e0y g\u00e2y t\u1ed1n th\u1eddi gian khi ph\u00e2n t\u00edch doanh s\u1ed1 ho\u1eb7c l\u1eadp b\u00e1o c\u00e1o. V\u1edbi Salesforce, vi\u1ec7c ghi nh\u1eadn doanh thu v\u00e0 d\u1ef1 b\u00e1o cho n\u0103m sau tr\u1edf n\u00ean \u0111\u01a1n gi\u1ea3n h\u01a1n. H\u01a1n n\u1eefa, c\u00f2n c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd l\u1ecbch s\u1eed ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ec3 tr\u00e1nh b\u1ecf s\u00f3t c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng.<\/li>\n<li data-start=\"2971\" data-end=\"3104\"><strong data-start=\"2971\" data-end=\"2987\">Gi\u1ea3m chi ph\u00ed<\/strong>: Do ho\u1ea1t \u0111\u1ed9ng theo h\u00ecnh th\u1ee9c \u0111\u0103ng k\u00fd h\u00e0ng th\u00e1ng d\u1ef1a tr\u00ean gi\u1ea5y ph\u00e9p, n\u00ean kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 v\u00e0o ph\u1ea7n c\u1ee9ng hay ph\u1ea7n m\u1ec1m.<\/li>\n<li data-start=\"3108\" data-end=\"3281\"><strong data-start=\"3108\" data-end=\"3137\">Truy c\u1eadp m\u1ecdi l\u00fac, m\u1ecdi n\u01a1i<\/strong>: L\u00e0 m\u1ed9t d\u1ecbch v\u1ee5 \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y, Salesforce cho ph\u00e9p b\u1ea1n c\u1eadp nh\u1eadt th\u00f4ng tin kh\u00e1ch h\u00e0ng v\u00e0 qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c \u1edf b\u1ea5t k\u1ef3 \u0111\u00e2u c\u00f3 k\u1ebft n\u1ed1i internet.<\/li>\n<li data-start=\"3285\" data-end=\"3457\"><strong data-start=\"3285\" data-end=\"3301\">T\u00f9y bi\u1ebfn cao<\/strong>: Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u1ef1 do thay \u0111\u1ed5i c\u00e1c tr\u01b0\u1eddng v\u00e0 b\u1ed1 c\u1ee5c t\u1eeb m\u00e0n h\u00ecnh qu\u1ea3n tr\u1ecb. V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp quy tr\u00ecnh kh\u00e1c nhau t\u00f9y theo t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<h2 data-start=\"3459\" data-end=\"3474\"><strong>4. K\u1ebft lu\u1eadn<\/strong><\/h2>\n<p class=\"\" data-start=\"3476\" data-end=\"3731\">Salesforce l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng h\u1ed7 tr\u1ee3 b\u00e1n h\u00e0ng m\u00e0 c\u00e1c doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba c\u00f3 th\u1ec3 nhanh ch\u00f3ng tri\u1ec3n khai. V\u1edbi kh\u1ea3 n\u0103ng &#8220;kh\u1edfi \u0111\u1ea7u nh\u1ecf&#8221;, Salesforce gi\u00fap gi\u1ea3m thi\u1ec3u r\u1ee7i ro v\u00e0 d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn b\u1edfi nh\u00e2n vi\u00ean v\u1ed1n quen v\u1edbi ph\u01b0\u01a1ng ph\u00e1p l\u00e0m vi\u1ec7c truy\u1ec1n th\u1ed1ng.<\/p>\n<p class=\"\" data-start=\"3733\" data-end=\"3933\">T\u1ea1i <a href=\"https:\/\/bap-software.net\/\"><strong data-start=\"3737\" data-end=\"3775\">BAP IT<\/strong><\/a>, ch\u00fang t\u00f4i cung c\u1ea5p d\u1ecbch v\u1ee5 tri\u1ec3n khai Salesforce, ph\u00e1t tri\u1ec3n t\u00f9y ch\u1ec9nh v\u00e0 h\u1ed7 tr\u1ee3 v\u1eadn h\u00e0nh. <strong><a href=\"https:\/\/bap-software.net\/vi\/contact\/\">Vui l\u00f2ng li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i<\/a><\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n ho\u1eb7c gi\u1ea3i \u0111\u00e1p th\u00eam.<\/p>\n<p><\/p>","protected":false},"author":18,"featured_media":3542,"template":"","meta":{"_acf_changed":false},"tags":[9303],"blog-cat":[2058],"class_list":["post-2366","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","tag-salesforce","blog-cat-technology"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>[D\u00e0nh cho ng\u01b0\u1eddi m\u1edbi] Salesforce l\u00e0 g\u00ec? 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