{"id":128372,"date":"2025-08-26T17:35:56","date_gmt":"2025-08-26T10:35:56","guid":{"rendered":"https:\/\/bap-software.net\/?post_type=products&#038;p=128372"},"modified":"2025-08-27T09:48:26","modified_gmt":"2025-08-27T02:48:26","slug":"data-marketing-tool","status":"publish","type":"products","link":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/","title":{"rendered":"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u"},"content":{"rendered":"<p><\/p>\n<h2>T\u1ed5ng quan<\/h2>\n<p>Kh\u00e1ch h\u00e0ng ph\u00e1t tri\u1ec3n n\u1ec1n t\u1ea3ng Data Marketing Cloud s\u1ed1 1 tr\u00ean th\u1ecb tr\u01b0\u1eddng, cho ph\u00e9p nh\u1eadp, x\u1eed l\u00fd, t\u00edch h\u1ee3p, tr\u00edch xu\u1ea5t v\u00e0 khai th\u00e1c d\u1eef li\u1ec7u m\u00e0 kh\u00f4ng c\u1ea7n code, t\u1eeb \u0111\u00f3 t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c k\u1ef9 s\u01b0 v\u00e0 t\u0103ng hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c.<\/p>\n<h2>Th\u00e1ch th\u1ee9c<\/h2>\n<ul>\n<li>Kh\u00f3 kh\u0103n trong vi\u1ec7c m\u1edf r\u1ed9ng ngu\u1ed3n l\u1ef1c n\u1ed9i b\u1ed9 \u0111\u1ec3 \u0111\u00e1p \u1ee9ng t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/li>\n<li>Chi ph\u00ed ph\u00e1t tri\u1ec3n trong n\u01b0\u1edbc qu\u00e1 cao, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng l\u00e2u d\u00e0i.<\/li>\n<\/ul>\n<h2>Gi\u1ea3i ph\u00e1p c\u1ee7a BAP<\/h2>\n<p>BAP tham gia d\u1ef1 \u00e1n v\u1edbi vai tr\u00f2 vendor offshore, tri\u1ec3n khai m\u1ed9t \u0111\u1ed9i ng\u0169 tinh g\u1ecdn nh\u01b0ng chuy\u00ean tr\u00e1ch, tr\u1ef1c ti\u1ebfp tham gia v\u00e0o quy tr\u00ecnh ph\u00e1t tri\u1ec3n c\u1ed1t l\u00f5i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-128376 aligncenter\" src=\"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp\" alt=\"Data Marketing Tool\" width=\"958\" height=\"537\" \/><\/p>\n<p><strong>Quy m\u00f4 \u0111\u1ed9i ng\u0169<\/strong><\/p>\n<ul>\n<li>01 Project Manager<\/li>\n<li>02 BrSE<\/li>\n<li>02 Team Leaders<\/li>\n<li>06 Developers<\/li>\n<li>02 Testers<\/li>\n<\/ul>\n<p>&#x1f449; T\u1ed1i \u0111a 13 ng\u01b0\u1eddi\/th\u00e1ng, th\u1eddi gian tri\u1ec3n khai t\u1eeb 1 n\u0103m tr\u1edf l\u00ean (d\u1ef1 \u00e1n hi\u1ec7n v\u1eabn \u0111ang ti\u1ebfp t\u1ee5c).<\/p>\n<p><strong>Ch\u1ee9c n\u0103ng ch\u00ednh \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n<\/strong><\/p>\n<ul>\n<li>Data Palette: C\u00f4ng c\u1ee5 x\u1eed l\u00fd v\u00e0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u.<\/li>\n<li>Marketing Automation (MA): T\u00edch h\u1ee3p h\u1ec7 th\u1ed1ng t\u1ef1 \u0111\u1ed9ng h\u00f3a Marketing.<\/li>\n<li>Business Intelligence (BI) Integration: Ph\u00e2n t\u00edch v\u00e0 khai th\u00e1c d\u1eef li\u1ec7u n\u00e2ng cao.<\/li>\n<li>Recommendation System: \u0110\u01b0a ra g\u1ee3i \u00fd v\u00e0 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<h2>K\u1ebft qu\u1ea3<\/h2>\n<ul>\n<li>Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng ngu\u1ed3n l\u1ef1c k\u1ef9 s\u01b0 n\u1ed9i b\u1ed9 cho c\u00e1c s\u00e1ng ki\u1ebfn v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n m\u1edbi.<\/li>\n<li>Nh\u1edd \u0111\u1ed9i ng\u0169 offshore c\u1ee7a BAP, chi ph\u00ed ph\u00e1t tri\u1ec3n gi\u1ea3m c\u00f2n m\u1ed9t n\u1eeda so v\u1edbi trong n\u01b0\u1edbc.<\/li>\n<li>\u0110\u1ed9 \u1ed5n \u0111\u1ecbnh cao trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n cho ph\u00e9p m\u1edf r\u1ed9ng quy m\u00f4 t\u1eeb 7 l\u00ean 22 th\u00e0nh vi\u00ean, \u0111\u00e1p \u1ee9ng t\u1ed1t nhu c\u1ea7u t\u0103ng tr\u01b0\u1edfng.<\/li>\n<\/ul>\n<p><\/p>","protected":false},"featured_media":128376,"template":"","product":[10295],"cs_tag":[],"class_list":["post-128372","products","type-products","status-publish","has-post-thumbnail","hentry","product-saas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u<\/title>\n<meta name=\"description\" content=\"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u\" \/>\n<meta property=\"og:description\" content=\"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u00f4ng Ty C\u1ed5 Ph\u1ea7n \u0110\u1ea7u T\u01b0 V\u00e0 C\u00f4ng Ngh\u1ec7 BAP\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bap32\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-27T02:48:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"654\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@bapsoftware\" \/>\n<meta name=\"twitter:label1\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/\",\"url\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/\",\"name\":\"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cdn.bap-software.net\\\/2025\\\/08\\\/27002758\\\/Data-Marketing-Tool.webp\",\"datePublished\":\"2025-08-26T10:35:56+00:00\",\"dateModified\":\"2025-08-27T02:48:26+00:00\",\"description\":\"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[[\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/\"]]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cdn.bap-software.net\\\/2025\\\/08\\\/27002758\\\/Data-Marketing-Tool.webp\",\"contentUrl\":\"https:\\\/\\\/cdn.bap-software.net\\\/2025\\\/08\\\/27002758\\\/Data-Marketing-Tool.webp\",\"width\":1200,\"height\":654,\"caption\":\"Data Marketing Tool\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/data-marketing-tool\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Study\",\"item\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/case-study\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/#website\",\"url\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/\",\"name\":\"C\u00f4ng Ty C\u1ed5 Ph\u1ea7n \u0110\u1ea7u T\u01b0 V\u00e0 C\u00f4ng Ngh\u1ec7 BAP\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bap-software.net\\\/vi\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"vi\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u","description":"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/","og_locale":"vi_VN","og_type":"article","og_title":"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u","og_description":"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044","og_url":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/","og_site_name":"C\u00f4ng Ty C\u1ed5 Ph\u1ea7n \u0110\u1ea7u T\u01b0 V\u00e0 C\u00f4ng Ngh\u1ec7 BAP","article_publisher":"https:\/\/www.facebook.com\/bap32","article_modified_time":"2025-08-27T02:48:26+00:00","og_image":[{"width":1200,"height":654,"url":"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_site":"@bapsoftware","twitter_misc":{"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"3 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/","url":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/","name":"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u","isPartOf":{"@id":"https:\/\/bap-software.net\/vi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/#primaryimage"},"image":{"@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/#primaryimage"},"thumbnailUrl":"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp","datePublished":"2025-08-26T10:35:56+00:00","dateModified":"2025-08-27T02:48:26+00:00","description":"\u682a\u5f0f\u4f1a\u793eBAP Solution Japan\u306f\u3001\u9867\u5ba2\u5411\u3051\u306e\u591a\u304f\u306e\u88fd\u54c1\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b8c\u4e86\u3057\u307e\u3057\u305f\u3002 BAP\u306e\u958b\u767a\u65b9\u6cd5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u958b\u767a\u3057\u305f\u88fd\u54c1\u3092\u3054\u89a7\u304f\u3060\u3055\u3044","breadcrumb":{"@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":[["https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/"]]}]},{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/#primaryimage","url":"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp","contentUrl":"https:\/\/cdn.bap-software.net\/2025\/08\/27002758\/Data-Marketing-Tool.webp","width":1200,"height":654,"caption":"Data Marketing Tool"},{"@type":"BreadcrumbList","@id":"https:\/\/bap-software.net\/vi\/case-study\/data-marketing-tool\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bap-software.net\/vi\/"},{"@type":"ListItem","position":2,"name":"Case Study","item":"https:\/\/bap-software.net\/vi\/case-study\/"},{"@type":"ListItem","position":3,"name":"Data Marketing Tool \u2013 Khi SaaS tr\u1edf th\u00e0nh ch\u00eca kh\u00f3a cho ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u"}]},{"@type":"WebSite","@id":"https:\/\/bap-software.net\/vi\/#website","url":"https:\/\/bap-software.net\/vi\/","name":"C\u00f4ng Ty C\u1ed5 Ph\u1ea7n \u0110\u1ea7u T\u01b0 V\u00e0 C\u00f4ng Ngh\u1ec7 BAP","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bap-software.net\/vi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"vi"}]}},"_links":{"self":[{"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/products\/128372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/products"}],"about":[{"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/types\/products"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/media\/128376"}],"wp:attachment":[{"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/media?parent=128372"}],"wp:term":[{"taxonomy":"product","embeddable":true,"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/product?post=128372"},{"taxonomy":"cs_tag","embeddable":true,"href":"https:\/\/bap-software.net\/vi\/wp-json\/wp\/v2\/cs_tag?post=128372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}