Challenge:
- Manual work due to system limitations
- Customer contact is basically by telephone
- Multiple contact points due to information fragmentation
- Progress of construction work is not visible.
- Actual results are calculated manually and cannot be calculated immediately.
- The overall picture of the business cannot be grasped.
Solutions:
Implement Salesforce’s Marketing Cloud, SFA, and CRM
Result:
- Elimination of manual work in the standard flow
- Strengthened customer contact points through apps and SNS
- CRM functionality was expanded to consolidate contact points.
- Visualization of construction progress / LINE notification available
- Real-time automatic calculation of actual results
- Centralized management of business processes
