Digital Twin Implementation Services – Practical Case Studies from BAP Software
Digital Twin technology is becoming a strategic tool that enables businesses to simulate, monitor, and optimize operational processes in...
Knowledge
At BAP, we always learn, update and share offshoring knowledge as well as innovative technology.
Software developmentBlockchain technologyAIGAMECryptocurrencySalesforceNFTOffshore developmentSAPAI technologyOffshoreSmart contractOffshore servicesCRMMetaverseAI servicesビッグデータSaaSTest AutomationSoftware TestingOutsourcingIT outsourcingSAP S/4HANAERPInformation technologyQA/QCWeb App and Mobile AppJavaSmartphone App
Understanding about Salesforce Campaign Features
Salesforce Campaign is an interesting feature that supports business so much in various activities including Marketing and Sales for...
What is Play to Earn? All information revolves around the P2E trend
Play to earn has been one of the trending keywords from mid-2021. This trend has made the cryptocurrency market more exciting than before with the appearance of a series of game projects. What makes this model attractive? Let’s find out through the following article!...
What is Mobile App Testing? Why is Mobile App Testing important?
Mobile App Testing is the process of testing a mobile application for its usability before it is publicly released. Mobile App Testing helps verify whether the application meets technical requirements or not. With modern advanced technology, smartphones have been born, promoting the development of...
Blockchain Wallet -What do you need to know from A-Z
1. What is Blockchain wallet? A Blockchain wallet is a type of digital wallet that allows users to store, manage, and transact cryptocurrencies such as Bitcoin, Ethereum, etc., via a web or mobile application platform. What makes this wallet special is its use of...
AI Consulting and Implementation Solutions for Businesses
Applying AI in business is no longer an option – it is a critical competitive strategy. However, to implement AI effectively, businesses need proper guidance and a clear roadmap. This article will help you understand why you need a professional AI consulting partner and...
Discover OutSystems Platform: The Ultimate Solution for Application Development
What is OutSystems Platform? OutSystems is a low-code app development platform that lets you build apps quickly. The platform is primarily meant for developers and business users who want to accelerate the development process by saving significant time on front-end and back-end system integration,...
AI in Marketing Automation: Unlocking Efficiency and Personalization
What is AI? AI stands for Artificial Intelligence. It consists of advanced machines and algorithms that simulate human intelligence. These machines typically perform tasks that require a human element, such as: Voice identification. Language translation. Visual perception. AI mainly relies on deep learning, neural...
What is Crypto? Overview of crypto knowledge for newbies
The cryptocurrency market has been on the rise in recent years and attracts a lot of investors. The term crypto has become popular but not everyone understands “What is Crypto?”. If you are a newbie and want to learn about crypto. This article is...
What is SAP Business One (SAP B1)? SAP B1 implementation cost?
SAP Business One is a topic that many technology experts around the world are interested in. This software has also attracted considerable attention from small and large enterprises in many different industries. So, what is SAP B1? How does this software work, what is...
What is proprietary software? Outstanding characteristics and differences compared to open source software
Proprietary software (PS) that is controlled by a single organization and licensed to third parties for usage is known as proprietary software, also referred to as closed source. This indicates that the user cannot access the source code of this kind of program. It differs...
What is Big Data? Information overview of big data.
In today’s technology era, Big Data is probably a name that is no longer strange to many people. When hearing this term, people often think of huge amounts of data. But do you know the great benefits it brings? More specifically, what is Big...
Offshore
Offshore development in Da Nang
Da Nang has emerged as an ideal offshore destination with low costs, a stable workforce, and over 45,000 IT...
Top 10 offshore development company in Vietnam
Vietnam is increasingly affirming its position as an ideal destination for offshore development services, thanks to competitive costs, high-quality...
Why choose lab-type offshore development?
Lab-type offshore development is a collaboration model in which a company hires a fixed team of software engineers abroad...
What is Offshore Company? Top 10 reputable Offshore software development companies in Vietnam
The concept of globalization has motivated business owner to conduct business activities all over the world. Therefore, in the...
Basic understandings of web service development
Web Service is seen as a technology that brings a revolution to B2B (Business to Business) and B2C (Business...
SalesForce cloud for dummies
SalesForce cloud is no longer a stranger in the technology and business world, as cloud computing technology is gradually...
B2B Metaverse Platform (Metaverse-as-a-service)
1. Overview Metaverse – a realm where you can turn fundamental ideas into immersive experiences, elevating your brand’s narrative to new heights of uniqueness. Building on that idea, the concept of Metaverse-as-a-service emerges as the solution for businesses to enhance every aspect of their...
Data Marketing Tool – When SaaS Becomes the Key to Data-Driven Marketing
Overview The client developed the No.1 Data Marketing Cloud platform in the market, enabling users to import, process, integrate, extract, and leverage data without coding. This helps optimize engineering resources and significantly improve productivity. Challenges Difficulty in expanding internal resources to keep up with...
24/7 AI Sales Agent – Boosting After-Hours Revenue for Global Retail Businesses
Overview As global e-commerce continues to grow, customers expect instant support—anytime, anywhere. However, many retailers still struggle to provide assistance outside of business hours, resulting in high cart abandonment rates and lost revenue. We successfully implemented a 24/7 AI Sales Agent solution that helped...
Birds Bomb
Bird Bomb is designed and developed to bring an absolutely relaxation mobile game with fun gameplay. Getting more hilarious emojis by letting birds pooping on humans. It is a good way to release pressure from work and find inspiration effectively. The game is in...
Implement Business Change Requests for LE Module
Project descriptions: Implement Business Change Requests for LE Module, including Enhancing standard functions and establishing new interfaces in order to exchange data with 3rd Parties. Role: Analyze requirements, fit and gaps, and propose solutions Develop interfaces with 3rd parties Period 2022 – Now Team...
Bluelink – Smart Waste Management Solution
Challenges: Japan is known as a country that does not throw away garbage. Garbage separation is strict, and garbage collection times are fixed. However, the amount of domestic garbage is also large, and it sometimes interferes with the collection and disposal of garbage....
Optimize Field Service Management with Power Apps – Achieve 95% Job Completion Efficiency
1. Overview A facilities management company faced difficulties in tracking and coordinating field maintenance and repair activities. Since technicians often worked outside the office, communication and progress updates were delayed, reducing overall efficiency. The company required a mobile-first solution that could work offline, support...
AI-Based Compliance Monitoring for Pharmaceuticals & Medical Devices
Automatically detect legal risks in your content – stay compliant, reduce exposure The Challenge In highly regulated industries like pharmaceuticals and medical devices, businesses must ensure that marketing, product descriptions, and website content fully comply with national legislation. Violations – even unintentional – can...
Power Consumption AI Prediction: Smart Energy Management
1. Overview In recent years, economic development and the pursuit of comfort have significantly increased energy demand. The importance of optimizing energy systems is apparent in light of the limited energy resources and the urgency to on serve energy. As a result, the market...
Music Race
A race with rhythm, why not? Have you ever played an action game that each shot is a note in a song? We developed Music Race with a combination of music and action that could bring to gamers a new experience in the action...
AIOps Agent: The Key to Reducing 80% of Critical IT Incidents
Overview A leading technology enterprise was facing hundreds of critical IT incidents every month, directly impacting operational efficiency and workforce costs. With the goal of maintaining 24/7 system stability and reducing incident resolution time, they turned to the AIOps Agent solution. Challenges Over 800...
Streamlining Manpower Management for SMEs
As an IT consulting company specializing in digital transformation solutions, we embarked on a mission to tackle the challenges faced by small and medium-sized enterprises (SMEs) in the manpower industry. Our aim was to alleviate common pain points and elevate operational efficiency through the...
MMP – Multi Matching Platform
1. Overview In the ever-changing business world, expanding your network is more appealing than ever. Creating your platform is time-consuming, involves research, and building a team. Yet, it may lack flexibility for changing business needs. Professional MMP integration services empower you to own your platform...
Medical Image Analysis
OVERVIEW – Procedures such as detecting tumors, artery stenosis, organ delineation employ various different methods and frameworks like MapReduce to find optimal parameters for tasks like lung texture classification. – It applies machine learning methods, support vector machines (SVM), content-based medical image indexing, and...
Idol’s Garden
Idol’s Garden is a very awesome puzzle game!It’s very challenging for users’ reaction speed by connecting three or more same idols. In this game, users must try to use props in order to make more and more combos so that you can overcome higher...
Horse Racing Forecast AI System
Challenges: The introduction of technology applications makes it easier to predict horse racing results. Does your company have an application that helps users predict outcomes? Together with the user’s experience and understanding of horse racing in combination with the AI-KEIBA system, we have developed...
Cannon Blast
At the same time when we released Little Furry, Cannon Blast was also published on our App Store with the design of shooting music games. It is a battle between the guard with a strong army of pirates. With Cannon Blast, it is not...
SAP implementation for a machine tool manufacturer
Role: Project Manager Modules: FI, SD, PS/PP Business analysis, FIT&GAP, prototype execution, customization, basic design Development of add-ons for PS/PP Add-on development for FI Development of add-ons for SD Period 2022/2 – Now Team size 30 Environment SAP S4 HANA...
Kick It Edm
Kick It EDM is definitely a mobile game for football fans. The combination of music and football is an essential part of every football championship. It happens in Kick It EDM. Playing football follows the rhythm of the legend football songs! Why not? Kick...
Business Matching App
Challenge: Business matching applications need to meet the requirements of: Ensure that the information about the partners/person/companies is accurate, sufficient and reliable. Have an easily accessible, convenient, multi-channel connection. Can schedule events together on the platform. Save the history of transactions made, exchanged in...
A supporting project for converting raw data to SAP Master Data
Role: Implemented stadata table maintainer for SD, MM, and PP modules. Validate third-party sources and implement processes to ensure data integrity Define and implement a validation process in conjunction with SURUGA Production Platform to prevent inconsistencies from occurring. Period 2016 – 2017 Team...
AI for Remote Health Monitoring and Elderly Care
The demand for continuous care of elderly individuals and patients with chronic conditions is rapidly increasing, while healthcare resources remain limited and at-home supervision faces numerous challenges. Leveraging an AI-powered platform connected to IoT devices, we provide a breakthrough solution tailored to the ageing...
Food Delivery
Challenges: 課題: 美味しいごはんが自宅に届く便利なデリバリーサービスをお持ちでないですか？仕事や趣味、家族のケアで多忙な人々を中心に、自宅で食事を楽しみたいエンドユーザーのニーズは急速に上昇しています。しかし、多くのレストランはコスト面で専用のデリバリーサービスを持つ余裕がありません。 同時に、空いた時間に近くの場所で配達員として働いてお金を稼ぎたいと思っている人々がいます。飲食店へオーダーしたいエンドユーザー、売上を伸ばしたい飲食店オーナー、空いた時間にお金を稼ぎたい人々に役立つプラットフォームの構築を検討している場合、弊社はいつでも手伝うことができます。 Solution: ソリューション: フードデリバリーアプリケーションはBAPが研究開発できるパーフェクトなソリューションです。エンドユーザー、飲食店オーナー、配達員、管理者の各グループに４つの機能を提供します。 飲食店オーナーはメニューとお店の位置を登録し、アプリケーションを介してエンドユーザーからのオーダーと、配達員の位置情報を受け取ります。 エンドユーザーはフードをオーダーし、受取り場所を登録し、アプリケーションを介して支払いを済ませます。配達員の現在地などデリバリーの過程を監視することができます。 配達員はスマホ等で情報の登録をし、システムにある配達タスクを受け取ります。その後、飲食店に向かい、フードを回収してエンドユーザーに届けます。 管理者は飲食店と配達員の登録を管理し、エンドユーザーからの支払いを受取り、手数料を差し引いて飲食店と配達員に料金を支払うことができます。また、サービスフロー中の予期せぬ問題をサポートしたり、売上を伸ばすための期間限定キャンペーンを開催したりできます。 その他多くの機能がありますが、主要なものだけ紹介しました。上記のワークフローを支えるのは大きなシステムです。AI、ビッグデータ、GPS、マップなどの多くの新しいテクノロジーが実装されており、私たちが研究開発したこのシステムに自信があります。また、お客様からの要件を収集し、あらゆるビジネスニーズに対応するシステムを構築していきます。詳細を知りたい方は、sales@bap.jpにメッセージを送ってみてください。 Client クライアント BAP IT 開発型 Lab 開発言語 React native MySQL AWS 製品 Web, IOS, Android 開発社 BAP Software ...
NFT Marketplace
Challenge: NFT marketplaces are platforms where NFTs can be stored, displayed, traded, or even be-ing minted (created). It’s similar to what ecom platforms like Amazon, eBay do for real goods. The digital assets have had significant dominance over the NFT marketplace and now many...
A full-cycle project for high-quality Vietnamese fruits
Project descriptions: A full-cycle project for high-quality Vietnamese fruits, vegetables, and agricultural products Role: Programming reports and mass upload tools for PP and FI modules. Period 2018 – 2019 Team size 13 Environment SAP S/4HANA 1709 Technology ABAP 7.4...
Odoo-powered, comprehensive digital transformation solutions
In an era of rapid scientific advancement, Digital Technology 4.0 is exerting its influence across the globe. It has become increasingly necessary to embrace transformative changes in management and business operations. Dive deeper into this paradigm shift through the illuminating case studies presented below! ...
2000MAN – Car Reservation and Sales Management System
Overview The 2000MAN project developed a car reservation and sales management system with two subsystems: SalesSupport for handling reservations and sales, and XMAP for managing warehouse operations, branches, and order statuses—streamlining dealership operations. Testing Scope UI Testing: Verified UI elements on web and mobile...
Transforming Korean Logistics: Innovating for Enhanced Efficiency
1. Overview In a competitive market, the efficiency of a delivery system can be the key differentiator. This business case outlines a strategic initiative to build a revolutionary delivery system that connects seamlessly, eliminates bottlenecks, and optimizes routes through the integration of small transit...
Trolley Race
Trolley Race is a 3D game developed with Unity engine that brings the funniest race ever. Our goal is to bring fun and relaxing moments to players, we do not develop a game, we create a way for people to laugh. Trolley Race is...
Heroes Pro
If you love adventure, Heroes Pro has been born for you to explore new areas. In this game, you can join with your friends in the best and latest action RPG blaze sword and experience with the activities such as: Collecting coins on the...
Technology
What are blockchain games? Overview of blockchain game development
Vietnam is a developing country. This country is leading the trend of blockchain technology. The application of blockchain to...
Is Real-time updating really as important as you think?
When it comes to Web app or mobile application development, developers cannot ignore the Real-time updating aspect. This element...
Introducing BAP Office and Software Development in Hanoi
1/ The Situation of the Software development in Hanoi Software development in Hanoi is experiencing a period of strong...
What is mobile wallet? Here is evverything for you to understand about it
What is mobile wallet? You don’t have information about it yet, basically because it is quiet new concept for...
Blockchain Wallet -What do you need to know from A-Z
1. What is Blockchain wallet? A Blockchain wallet is a type of digital wallet that allows users to store,...
Metaverse overview and things to know about virtual universes
In October 2021, the phrase “Metaverse” became a hot keyword and was of intense interest. The origin is from...
Robotic Process Automation (RPA): Solution to Increase Productivity and Work Efficiency
Robotic process automation (RPA) is a technology that allows businesses to automate repetitive and rules-based tasks using software robots or “bots”. These “bots” mimic human actions, interacting with various systems and applications to perform tasks accurately and efficiently. Here’s everything you need to know...
Comprehensive Technology Solutions for Energy Management and Trading
In the context of rapid digital transformation and the increasing demand for energy, energy companies are facing numerous challenges. Managing energy consumption, optimizing processes, and ensuring transparency in transactions have become essential factors in business operations. In particular, the complexity of monitoring and analyzing...
All about Authentication vs Authorization in software development
Nowadays, software development is becoming increasingly complex and there are many information security threats. Keeping up with that trend, the Authentication vs Authorization mechanism was born to solve this problem, helping to improve the security of the software. 1. What is authentication? Some popular...
All information about automation technology
Automation technology is a phrase that is mentioned a lot in the field of industry, production, and distribution of goods today. Automation was born to help enterprises optimize production processes, reduce costs and increase profits. So what is automation technology? What are the advantages...
改ざんが極めて困難！ブロックチェーンの構造
Sorry, this entry is only available in 日本語. 前回の記事で、 ブロックチェーンは３つの暗号技術を用いて不正を防いでいると説明しましたね。 参考：ブロックチェーンの不正を防ぐ3つの暗号技術 今回はその暗号技術を用いてブロックチェーン構造 がどのような構造になっているかを説明します。この記事を読めばきっとブロックチェーンという名称の由来がわかるでしょう。 １．仮想通貨はただのデータにすぎない ブロックチェーンの構造を説明する前に、仮想通貨について触れたいと思います。本来、仮想通貨はただのデータに過ぎません。あなたが仮想通貨を誰かに送金するとき、「×時△分、○○にいくら払いました。」と台帳に記録されるだけで、その通貨は目に見えるものでも触れられるものでもありません。 このように、仮想通貨は台帳上の記録に過ぎないものですが、みんなが価値があると思うから通貨になりました。しかし、仮想通貨のようなデータが通貨として認められるためには必要な条件があります。 ”データが通貨として成り立つための３条件 送信者が誰か特定できる。 送信内容が途中で改ざんされない。 送信者が後で自分が送信したことを否定できない。 引用元：玉蔵（2017）『社会を根底から変えるシェアリングエコノミーの衝撃！仮想通貨ブロックチェーン＆プログラミング入門』株式会社ヒカルランド” ブロックチェーン はその構造によって、３つの条件を満たすことができます。 ２．台帳が改ざんされないためのブロックチェーンの構造 （１）ブロックには前の取引情報も含まれる ブロックチェーン は前回の取引情報が次の取引情報に含まれる構造になっています。では、一郎さんからまい子さんへ送金する場合の取引記録を見てみましょう。 下記は一郎さんからまい子さんに渡されるブロックの中に含まれるものです。 前回までの取引記録のハッシュ値 取引内容「一郎⇒まい子 ３ＢＴＣ」 まい子の公開鍵 一郎の署名 このように取引記録がひとつのブロックとしてまとめられて、次の取引に鎖状につながっていくことがブロックチェーンという名称の由来です。では、なぜ前回の取引記録まで次のブロックに送られるのでしょうか？ それは、ひとつのコインを改ざんして2人に送るといった「二重支払い」を防ぐためです。前回の取引記録をブロックに含めることによって、コインががどこからきたものなのかを明確にすることができます。これにより存在しないコインが送金されることを防いでいます。 これは二重支払いのような改ざんが起こってもすぐに分かるしくみです。ブロックBが改ざんされてブロックB’が作られたとしても、後に続くB’以降の全てのブロックのハッシュ値が全く違うものになる為、改ざんされてもすぐに分かるような構造になっています。 （２）改ざんを難しくするナンスの役割 それでは改ざんしたブロック以降を全て書き換えれば良いのでは？と思うでしょう。しかし、それを阻止する仕組みが存在します。それは、ナンスと呼ばれています。まず、実際の取引に使われているブロックのハッシュ値を見てましょう。 ここであることに気づきませんか？ ハッシュ値の先頭は０が並んでいますね。本来、ハッシュ化した場合、ランダムな数字が並ぶためこのようなことは起こりません。これは０が並ぶように意図的にデータに何らかの文字列を足しているのです。ここで足される文字列がナンスです。 上の図のように、ブロックをハッシュ化する際、ハッシュ値に０が並ぶまで何度もナンスの文字列を変えて計算を繰り返します。 このように適当なナンスを見つける作業をマイニングといいます。ナンスを見つけた人には台帳に書き込む権利が与えられ、報酬として12.5BTC（※）もらえる仕組みになっています。 ちなみに、マイニング（mining）の由来は、計算処理の報酬として仮想通貨が支払われることが、鉱山から金や銀を採掘するイメージと似ている為です。 マイニングはとても大変な作業ですが、報酬を得るために世界中で計算機を回して行われています。そして、ビットコインはこのマイニングからしか生まれないようになっています。マイニングはビットコインをはじめとする様々な通貨で採用されている方法です。 2019/9/5現在 1BTC＝約110万円のため12.5BTC＝約1400万円 （3）一番長いものが正式なブロックになる...
Why is the Minimum Viable Product (MVP) a Key Factor in Product Development?
Minimum Viable Product (MVP) is an important element of business strategy, especially for startups. But what exactly does an MVP consist of, and why is it such a widely adopted technique among businesses today? Let’s dive into the details to better understand the importance...
What is AI image recognition? Some applications bring benefits in reality
AI image recognition technology expands in various sectors including security, manufacturing, and more. So many businesses are planning to build one for their system, but they do not know where to start? This article will explain from the basic things of ai image recognition...
What is desktop wallet? what you need to understand it
When you understand some wallet concepts in Cryptocurrencies like web wallets, Hot wallets, and Cold Wallets, we will continue to introduce you to Desktop wallets with its benefits, disadvantages, and some famous desktop wallets on the market now. 1. What is desktop wallet? Desktop...
![[ERP Comparision] – Top 5 ERP consulting companies in Japan](https://cdn.bap-software.net/2020/08/erp-comparison.jpg)
[ERP Comparision] – Top 5 ERP consulting companies in Japan
The ERP (Enterprise Resource Planning) system is a comprehensive management solution that integrates finance, procurement, inventory, production, sales, human resources, and more into a single platform. This allows information to be unified, transparent, and updated in real time, helping organizations control operations, make accurate...
Blockchain & Authentication in Metaverse
Metaverse is the hottest keyword at the moment, especially after Facebook announced to change the company name to Meta and invest huge resources on developing an ecosystem that supports the Metaverse vision. So what can humans do on Metaverse and which technologies are needed...
Can Super AI Replace Humans? Future Scenarios Worth Considering
Super AI (ASI) is regarded as the ultimate destination in the development journey of AI. So, what happens when humans are no longer the most intelligent species on the planet? Is ASI a breakthrough or a looming threat? This article will help you better...
VR Development – What businesses should prepare in advance?
VR Development (Virtual Reality) is the process of creating immersive 3D virtual environments that users can interact with through specialized devices. This technology is becoming an inevitable trend as more and more businesses recognize the potential of VR in training, sales, customer service, and...
Modern Enterprises: Why Green IT is the Key to Sustainable Development?
In the context of escalating climate change and severe environmental pollution, the application of Green IT (Green Computing) has become an inevitable trend in the technology industry. This article will help you understand what Green IT is, why leading tech companies are pursuing this...
Digital Twins: Digital Simulation Technology and Practical Applications
Digital twins are seen as digital replicas of objects and systems found in the real world nowadays. They might provide a lot of information on how something would perform in the actual world. The development of science and technology in the era of technology...
AI Agent Development Services – The Future of Intelligent Business Operations
AI Agents are emerging as a new technological pillar in digital transformation, enabling enterprises to automate processes, make data-driven decisions, and enhance customer experience. However, to build effective AI Agents, businesses need professional AI Agent development services. This article will help you understand what...
Detailed instructions for downloading and installing the Java Development Kit
Java Development Kit (JDK) is a software development system and tool library created by Sun Microsystems for software creators using the Java programming language. Java is one of the most popular programming languages used in today’s software development environment. Developers often use the Java...
Exploring DevSecOps – A Secure Software Development Model for Businesses
DevSecOps is the natural evolution of DevOps, where security becomes a core component integrated directly into the development and operations stages. This model enables businesses to proactively prevent risks, optimize costs, and maintain deployment speed. 1. What is DevSecOps? 1.1. Definition of DevSecOps (Development...
What are Progressive Web Apps? Why should businesses apply PWAs?
Progressive Web Apps (PWAs) is one of the new generation software, helping to increase user experience and save costs for businesses. Progressive Web Apps are commonly applied in many fields such as e-commerce and Marketing. 1. What are Progressive Web Apps? Progressive Web Apps...
Using Salesforce in enterprise’s human resource management system
In recent times, when technology has become more and more popular and applied in many different fields, Salesforce is also a name that has become familiar to many people. However, Salesforce and its application in enterprise human resource management are not well understood by...
Learn about the modules involved in SAP S4/HANA migration
SAP system is the system used by a lot of enterprises in the current business process. In the process of using the SAP system, it is indispensable for the modules and the SAP S/4HANA migration process to serve the business process. So what is...
IT infrastructure: Detailed information and opportunities for career development in the IT field
Developing information technology opens up many opportunities for related professions and fields, one of which is the concept of “IT infrastructure”. The following article will focus on providing useful information about IT Infrastructure and job development opportunities. 1. What is IT infrastructure? IT infrastructure...
GenAI Solutions for Businesses: Efficiency and Safety
In the age of modern technology, GenAI or generative AI stands out as one of the most trendy technologies. From enhancing the efficiency and accuracy of current AI systems to providing fresh prospects for the creative industry, Generative AI is generating a buzz. 1....
What is Responsive Design? New Trends in Responsive Design
Nowadays, searching for information on the Internet is becoming increasingly popular and easy thanks to mobile devices. Normally, users will access the Internet to find information. There are many Web Apps and mobile applications that provide a great experience for customers thanks to their...
AI App Development – What businesses should prepare for?
AI application development is the process of creating software integrated with artificial intelligence to automate tasks, perform analysis, and make intelligent decisions. This article will help businesses understand what they need to prepare — from data and techniques to costs — before starting an...
What is Blockchain? How does Blockchain work?
The idea of blockchain has been around since the 90s. However, it was first introduced in 2008 as the distributed ledger behind bitcoin transactions. As blockchain continues to grow stronger and become more popular with users, have you ever wondered “How does blockchain work?”....
Business Plan with AI: Unlock Opportunities and Optimize Efficiency
Giới thiệu tổng quan về sử dụng AI trong kinh doanh Nếu bạn đã từng thử phát triển một chiến lược kinh doanh, bạn sẽ biết nó khó khăn đến mức nào. Rất nhiều tầm nhìn, tư duy thông minh và chú ý đến...
Python 3.12 – A quality upgrade with many desirable features!
As a programmer, in recent days you have surely become familiar with the information surrounding the new feature update version of Python 3.12. Is this an upgrade worthy of users’ expectations? The article below will provide a lot of noteworthy information! 1/ What is...
マークル木【Markle Tree】
Sorry, this entry is only available in 日本語. マークル木 とは、ファイルのような大きなデータを要約した結果を格納するツリー構造の一種です。 主に入出金記録などの大きなデータの要約と検証を行う際に使用されます。 データ要約および検証時の計算にハッシュ関数を用いているので、ハッシュ木とも呼ばれます。 マークル木は、公開鍵暗号方式の開発者ラルフ・マークルが1979年に発明しています。 原著論文はこちら マークル木 の構造 マークル木では、2つのデータを1つにまとめて1単位のデータとして取り扱います。 上の図では、トランザクション0（Tx0）のハッシュ、トランザクション1（Tx1）のハッシュをそれぞれ計算しています。 このAのハッシュ、Bのハッシュそれぞれを合わせた値のハッシュが頂点のハッシュ値となります。 データが蓄積されるにつれ、複数段のツリー構造が構成されてゆき、2段、3段と2個ずつハッシュ値がまとめられてゆきます。 最終的に得られた頂点のハッシュ値はマークルルート（トップハッシュやマスターハッシュとも）と呼ばれています。 マークル木には、どんなデータを入力しても一定長の値を返すハッシュ関数が使用されています。 そのため、どんなに多くの大きなデータを入力しても最終的に得られる値は一定のデータ長になります。 つまり、2個のデータを要約しても、175386個のデータを要約しても、最終的には同じデータ長にまとめることができるのです。 また、計算が単純なため、マークルルートの値を得るのに負荷が少なくて済みます。 ビットコインなどの仮想通貨では、この特性を応用することで要約元のデータの検証に用いています。 すなわち、予め保存しておいたマークルルート値とブロックのデータがあれば、 新たなブロックのデータから算出したマークルルートの値と、予め保存されたマークルルートの値を比較検証することが可能になっています。...
Artificial General Intelligence (AGI): When AI reaches human-level thinking.
While Narrow AI has become common in everyday life, Artificial General Intelligence (AGI) represents the pinnacle that the tech world is striving to achieve. AGI refers to machines that not only perform programmed tasks but also possess the ability to think, learn, and adapt...
Top 10 Digital Transformation Companies in 2025 – Which One is Right for You?
Compiled based on clear evaluation criteria such as technological capability, real-world implementation experience, team expertise, and customer satisfaction. This list not only provides a comprehensive snapshot of the digital transformation market in Vietnam and globally, but also serves as a reliable reference for businesses...
Renovating the telecommunications system
Challenge: Manual work due to system limitations Customer contact is basically by telephone Multiple contact points due to information fragmentation Progress of construction work is not visible. Actual results are calculated manually and cannot be calculated immediately. The overall picture of the business cannot...
Operational & Human Safety Reinvented: AI-Powered Comprehensive Anomaly Detection
In industrial environments, safety is paramount—yet ensuring it remains a formidable challenge. From undetected overheating equipment that could trigger fires, to personnel violating safety protocols such as entering restricted zones or not wearing PPE, these “blind spots” pose serious threats to both life and...
AI-Powered Innovation: Preventing Unplanned Downtime – The Key to Sustainable Growth
In modern manufacturing, unplanned downtime is one of the most critical concerns, resulting in significant losses in productivity, revenue, and brand reputation. Our advanced AI solution empowers manufacturers to proactively prevent equipment failure, optimise performance, and drive sustainable growth. The Challenge: A Persistent...
B2B Metaverse Platform (Metaverse-as-a-service)
1. Overview Metaverse – a realm where you can turn fundamental ideas into immersive experiences, elevating your brand’s narrative to new heights of uniqueness. Building on that idea, the concept of Metaverse-as-a-service emerges as the solution for businesses to enhance every aspect of their...
Hiphop Runner 3D
Inspired by the famous TV show “”Hole in the wall””, Hiphop Runner 3D is a combination of the mind-blowing show with hiphop dancing and hilarious graphic character. Pose or you will be crushed! The game is developed with the Unity engine and 3D art...
Forecast Time Series on AWS
Overview – Predict power consumption of various sites based on past data and weather data. – Serverless system running on AWS – Collect data from IOT Advantages – Cost savings – Environmental protection – Avoid wasting energy Problem – Real-time processing – Build on...
Comprehensive Customer Management Solution with OutSystems
Overview Development of a Customer Management System using the OutSystems Platform. Main Features Customer account management Customer visit cards Customer visit history Schedule and calendar management Data synchronization between OutSystems and Office 365 Outlook Technologies Developed on the OutSystems Web Platform Built forms, features,...
Maintenance AI Assistant – Reduce Equipment Incident Reporting Time by 70%
🎯 Goal: Assist workers in quickly reporting equipment failures via voice or image; the system analyzes and suggests appropriate actions. 📦 Solution: Voice-to-Text + Vision AI + LLM ⚙️ Technologies: Whisper, OpenAI Vision, FastAPI, GPT 📈 Result: 70% reduction in incident reporting time ⏱️...
A supporting project for converting raw data to SAP Master Data
Role: Implemented stadata table maintainer for SD, MM, and PP modules. Validate third-party sources and implement processes to ensure data integrity Define and implement a validation process in conjunction with SURUGA Production Platform to prevent inconsistencies from occurring. Period 2016 – 2017 Team...
Software and IT Company Management Solutions
I. Overview Industry: IT Company size: 500+ Company structure: Group with 3 Companies and 6 Divisions II. Pain points The fast-growing company, expanding from 6 employees to over 500 within 5 years, faces significant challenges: Processes have become complex and time-consuming, hindering efficient data...
24/7 AI Sales Agent – Boosting After-Hours Revenue for Global Retail Businesses
Overview As global e-commerce continues to grow, customers expect instant support—anytime, anywhere. However, many retailers still struggle to provide assistance outside of business hours, resulting in high cart abandonment rates and lost revenue. We successfully implemented a 24/7 AI Sales Agent solution that helped...
Crypto Exchange
Challenges: To build a cryptocurrency platform will be a long story of business, basically because they need to have factors including guidance, partners who can recommend them what functions they should apply, or how to avoid the abundant functions in the system, and how...
Dating Chat App
Challenges: In the dating app segment, if businesses want to get successful, they must create different values for users. But most businesses cannot conduct it, as they lack technological consultants to give them a helping hand. BAP will be a technological consultant for you...
Achieve 0 Downtime for Automotive Production Lines
1. Overview A leading automotive manufacturing enterprise operates multiple assembly plants nationwide, where production lines run continuously with thousands of sensors, robots, and production management systems (MES, SCADA, PLC). To ensure smooth operation, the company identified the need to develop a centralized operation and...
Achieving 99.9% Uptime for a Nationwide POS System with BAP’s System Operations Services
1. Overview A retail enterprise operating over 500 stores nationwide utilizes a centralized Point of Sale (POS) and inventory management system. To ensure seamless shopping experiences and data accuracy, the company required a 24/7 system monitoring and maintenance solution that minimizes downtime and prevents...
Kick The Man
Kick The Man is the very first game that was published by BAP on Google Play and App Store. The game is about the fierce battles between a young man against the dark force for the truth about his father. Will love win over...
Bubble Bump
Bubble Bump comes from a sudden inspiration of the designer when he was relaxing with the bubble wrap – the most satisfying relaxing habit of many people. It is developed on the Unity engine with the 2D art style, simple look, and easy rules....
Comprehensive Digital Transformation Solution for the Future of Enterprises
I. Overview Industry: Digital transformation Scale: Suitable for businesses of all sizes. Expertise: Providing comprehensive technology solutions, from internal management to process automation within enterprises. II. Challenges In the digital era, businesses face numerous challenges to meet market demands. These difficulties arise across various...
Image Captioning
Problem: Image Captioning Given an image, our goal is to generate a caption. Input: Image Output: Caption for image Solution For this problem, we use will use InceptionV3 (which is pre-trained on Imagenet) to classify each image. We will extract features from the last...
Machine upgrade history management system development
Overview The client had been managing numerous versions of machine hardware and software using Excel files. They wanted to systemize this process and enable integration with other internal systems. To address this issue, they decided to develop a Machine Upgrade History Management System using...
Developing a Private Chain for the Client’s Exclusive Ecosystem
Overview The client from Japan requested the development of a private chain to support specific business operations within their own ecosystem. The goal was to provide a secure and efficient blockchain platform where transactions could be executed without gas fees, creating a seamless trading...
Heroes Pro
If you love adventure, Heroes Pro has been born for you to explore new areas. In this game, you can join with your friends in the best and latest action RPG blaze sword and experience with the activities such as: Collecting coins on the...
Human Resources Management System: A Revolutionary Approach
1. Overview In the wake of rapid technological advances and digital transformation, enterprises are being urged to redefine corporate governance. Amidst this evolution, human resources and personnel management stand as pivotal factors, profoundly influencing business development. 2. Challenges It is challenging for enterprises to...
Power Consumption AI Prediction: Smart Energy Management
1. Overview In recent years, economic development and the pursuit of comfort have significantly increased energy demand. The importance of optimizing energy systems is apparent in light of the limited energy resources and the urgency to on serve energy. As a result, the market...
SAP implementation for a machine tool manufacturer
Role: Project Manager Modules: FI, SD, PS/PP Business analysis, FIT&GAP, prototype execution, customization, basic design Development of add-ons for PS/PP Add-on development for FI Development of add-ons for SD Period 2022/2 – Now Team size 30 Environment SAP S4 HANA...
SNS Application
Challenge: You want to build a chat system with your specific requirements that other chatting apps cannot fulfill your needs ? BAP is ready to work with you to build it with our expertises on SNS Application development Solution: When it comes to SNS...
DeFi Warrior – a play2earn NFT game
Challenge: NFT game is a game where assets like characters, items, currencies… are NFT assets. It means that all assets have value, and players can buy or sell them by cryptocurrencies at market value to earn money. Main features and fun of NFT games:...
Reduce 50% of Security Incidents for Financial Enterprises with System Operations Integrated with DevSecOps
1. Overview A financial institution operating transaction systems and customer data management platforms requires the highest level of security and compliance. To meet international standards such as PCI DSS, ISO/IEC 27001, and GDPR, the company needed a Security Compliance Monitoring System capable of early...
AI-Powered Predictive Diagnosis for Early Cancer Detection
Late-stage cancer diagnoses remain a major challenge in global healthcare, leading to lower treatment success rates, significant financial burdens, and a shortage of medical specialists. Leveraging cutting-edge artificial intelligence, we offer an advanced predictive diagnosis solution that enhances early cancer detection, improves patient survival...
Trip Conductor
Challenges: Travelling sector is developing more and more, but there are no many businesses which build successful travelling platforms to serve this demand. Because they cannot find the right partner to do it, or they lack features to attract end-users to use. Here BAP...
What Can The E-Learning System Helps Educational Businesses?
According to the latest report from IMARC Group, the global E-learning market reached USD 342.4 billion in 2024 and is expected to grow to USD 682.3 billion by 2033, with a compound annual growth rate (CAGR) of 8.0% during the 2025–2033 period. However, many...
What is Offshore outsourcing? Top 10 offshore outsourcing countries
Currently, more and more businesses see offshore outsourcing as a potential solution to reduce costs and streamline their operations. So what is Offshore Outsourcing? In this article, let’s learn the concept of offshore outsourcing as well as take a look at the top 10...
Difference between system engineer and IT consultant
An IT Consultant is an expert who utilizes information technology to solve business and management problems. Unlike a System Engineer — who focuses on designing and implementing systems — IT Consultants take on a more strategic role: analyzing issues, proposing suitable technology solutions, and...
オフショアを始める前にやっておきたいこと
Sorry, this entry is only available in 日本語. 1. オフショアに関する意識調査結果から 少し古くなりますが、IPAの調査データに次のようなものがあります。IPA (Information technology Promotion Agency) がオフショアに関してIT企業に出したアンケートの結果です。調査Aでは、70％以上が「現在より拡大したい」と言っており、調査Bでは、「70％以上が予定なし」と答えています。 まったく相反するような結果が出ていますが、実はこれ、調査Aは既にオフショアを実施している企業からの回答であり、調査Bは過去に一度もオフショアを実施したことがない企業からの回答なのです。 一概には言えませんが、オフショアで開発を経験した企業はそのメリットを享受し、さらに利益を求めて拡大へと向かい、経験したことがない企業は、実感としてメリットを捉えることができないためにさらにオフショア実施に対して消極的になってしまっているという構図がうかがえます。 2. オフショアを始める前に何をする必要があるか？ このように経験したことがない企業が、オフショアを検討し始める際には当然のごとく不安が付きまとうことになります。また、何も考えずにオフショアを始めたのでは、過去の失敗事例同様の結末になりかねません。オフショアでの開発は、少なからずリスクが存在します。ここでは、リスクに対する不安を少しでも和らげるために、何をすれば良いかについて紹介します。オフショアを始める前には、最低でも次のことはやっておきましょう。 目的を明確にする 概要を理解する オフショアの事例を研究する オフショア先（国）候補を決める 2.1 目的を明確にする まず、オフショアの目的を明確にしておきましょう。目的により、オフショアの進め方、オフショア先が違ってきます。目的としては次のようなものが考えられます。 コスト削減 人件費の低い国での労働力を活用し、開発予算を抑えます 人材不足解消 日本国内での人材不足解消の手段を海外に求めます スキル導入 自社に技術スキルがなく、即時にそのスキルを導入したい場合に活用します 2.2 概要を理解する 次に、オフショアの契約形態とそのフォーメーションについて理解しておきましょう。大きく分けると受託開発型とラボ型の二つに分類することができます。 受託開発型 オフショア側に納品責任が有る、日本で一般的に採用されているものと同様の契約モデルです。事前に決められた仕様、期間、金額通りにシステムを納品することでプロジェクトが完了します。現地とブリッジSEを窓口にして開発を進めます。 ラボ型開発 同ーのオフショアチームを一定期間、一定予算で抱え込んで開発を進めるやり方です。お客様は、ブリッジSEを通して、或いは直接オフショア側のチームに指示を与えます。 3. オフショアの事例を研究する 目的がはっきりして、オフショアの概要を理解したら、次に他部門・他社のいろいろな事例について研究するとよいでしょう。先達が残してくれた事例は、失敗しないための貴重な財産になります。事例については、インターネットを検索しても、すぐにたくさんの成功事例、失敗事例を見つけることができます。その事例から、注意点やリスクを自分で読み取ることはとても役に立つでしょう。...
What is Offshore Company? Top 10 reputable Offshore software development companies in Vietnam
The concept of globalization has motivated business owner to conduct business activities all over the world. Therefore, in the field of offshore software development, Vietnam is gradually rising to show its competitive position. If you are looking for a reputable Offshore company in Vietnam,...
Game outsourcing services developed by BAP Software that you cannot ignore
Game outsourcing services are gradually becoming popular in recent times because the needs of businesses are increasing. Not only that, but the increase in the number of startups in the game service industry is also a factor that makes Game outsourcing services play a...
ダナンのIT産業が急成長した理由と今後の課題
Sorry, this entry is only available in 日本語. １． ダナンのIT産業が急成長した理由 ますます発展するベトナムのIT業界の中で、ダナンは特に注目を集めています。ひと昔前、日本企業によるダナンへの投資は、製造・加工業が中心でした。 しかし、10年程前からソフト開発や設計などのIT分野への投資が目立つようになり、2018年には投資件数の25％がIT分野という状況になりました。 このようにダナンのIT産業が注目を浴びるようになった理由は何でしょうか？理由は３つあります。 １-１．人件費が安い ダナンのIT産業が急成長した大きな理由は人件費の安さです。ベトナムはASEAN諸国の中でも人件費が安い国です。ダナンはホーチミン、ハノイに次ぐ第3の都市ですが、その人件費は20％以上も安いと言われています。 賃金（月額） ハノイ ホーチミン ダナン 法定最低賃金 156 156 138 ワーカー（一般工職） 181 193 158 エンジニア（中堅技術者） 346 349 226 単位USD/月（JETRO 2016） さらに、ダナンのIT業界の離職率はわずか8％であり、ハノイやホーチミンが20％であるのに比べて非常に低くなっています。 このように、人件費が安く離職率が低いダナンのIT産業はオフショア開発先として注目を集め、多くの日本企業がダナンへ進出しました。 １-２．国による優遇政策 2010年、ダナンはベトナム政府からIT特区に認定されました。海外のIT企業に対する優遇政策として、法人税免除、土地リース料免除などが適用されました。 このように、国をあげて企業誘致に力を入れたことにより、多くの日本IT企業がダナンへ進出しました。 １-３．若く優秀な人材 若く優秀な人材が多いことも、ダナンのIT産業の成長に貢献しているでしょう。ダナン市には大学と短大が25校あります。その中で、工科大学、IT教育大学、IT短大などITを専攻とする学部・学科があります。 また、IT分野だけではなく、オフショア開発に重要な日本語教育も充実しています。さらに、ベトナムではほとんどの大学でインターンシップが必須となっています。 インターン先でIT企業を志望する学生も多いため、企業にとっては一緒に働いた経験のある学生を雇うことができるというメリットがあります。このように、ダナンはITと言語の両方で、若く優秀な人材が多いと言えるでしょう。 2． ダナンのIT産業...
Top 10 offshore development company in Vietnam
Vietnam is increasingly affirming its position as an ideal destination for offshore development services, thanks to competitive costs, high-quality human resources, and flexible delivery capabilities. In this article, let’s take a look at the Top 10 leading offshore software development companies in Vietnam as...
Offshore software development rates by country
As a viable way to save costs and access talent, offshore software development has become more popular in recent years. But before choosing where to hire software developers, it is essential that you must understand the price differences in each country. In this article,...
Top benefits of outsourcing bring to your business
Did you know that your business can get the great benefits of outsourcing if you start outsourcing now? Today, IT outsourcing companies have made outsourcing an effective approach to managing business activities. In this article, let’s find out the top benefits that outsourcing brings...
The difference between Offshoring and Outsourcing that businesses need to know
Offshoring and Outsourcing are two tools of modern business today. Thousands of businesses around the globe are engaged in offshoring and outsourcing. This number is still increasing day by day. Even so, many people continue to use these two terms interchangeably without realizing the...
What is an Offshore Development Center? Summary of basic knowledge for businesses
In today’s digital age, Offshore Development Center is becoming a more and more popular choice for software development solutions thanks to its cost-effectiveness and good accessibility to technology professionals. So what is an Offshore Development Center? What benefits does it bring and what risks...
Overcoming Offshore Development Challenges: Proven Solutions That Work
Offshore development solutions are a form of collaboration in which businesses work with overseas software engineering teams to build and operate technology products. Depending on their needs, companies can choose either a contract-based model or a lab-based model. Below are the solutions that BAP...
SalesForce cloud for dummies
SalesForce cloud is no longer a stranger in the technology and business world, as cloud computing technology is gradually becoming popular with remarkable impacts, witnessing an unstoppable Salesforce cloud sign ups. With the mission of providing the most intensive, comprehensive solutions on management, sales...
Basic understandings of web service development
Web Service is seen as a technology that brings a revolution to B2B (Business to Business) and B2C (Business to Customer) services. The basic value of Web service development is based on providing standard methods of access for composition systems and legacy systems. Software...
Things the client should keep in mind when outsourcing development projects.
Custom development is the process of creating software tailored to a company’s specific needs. Unlike off-the-shelf solutions, it allows businesses to build systems that match their unique workflows, goals, and industry requirements—ensuring better performance and long-term efficiency. What is Custom Development? Custom software development...
![[E-learning System Comparison] – The Best 6 E-learning Platforms for Business To Use](https://cdn.bap-software.net/2020/05/e-learning-system-comparison.jpg)
[E-learning System Comparison] – The Best 6 E-learning Platforms for Business To Use
E-learning is a form of training that uses information technology to deliver knowledge anytime, anywhere. As businesses increasingly focus on digital transformation in internal training, choosing the right E-learning platform plays a key role. This article provides a comparative overview of popular platforms to...
What is offshore development? Benefits and solution not to fail
Offshore development is not only a trend but also a strategic approach to optimize resources and costs for technology companies. However, successful implementation requires experience, well-defined processes, and trust between partners. In this article, we aim to explain the trends, benefits, and challenges of...
What is Java framework? And How it helps programmers
If you want to build a web or complicated web applications, this will waste the time when coding from the beginning to the end. So Java frameworks are the best solution to create web applications or software. In this article, BAP will introduce the...
Why Offshore Development Is The Best Method For Business
Offshore Software Development is the practice of outsourcing software development services to another country, typically one with lower labor costs and an abundant IT workforce. Businesses adopt this model to reduce expenses, scale operations quickly, and gain access to highly skilled engineers without the...
Why choose lab-type offshore development?
Lab-type offshore development is a collaboration model in which a company hires a fixed team of software engineers abroad (e.g., in Vietnam) to work full-time over a long-term period with a fixed budget. This model allows the company to operate as if it has...
Onshore and Offshore: Which is the best choice for business?
Onshore and Offshore are not new terms in the business world. However, many people are still confused about choosing these two types. So what is the difference between an Onshore and Offshore company? Which type is the best choice for business? Let’s explore with...
Understanding about Salesforce Campaign Features
Salesforce Campaign is an interesting feature that supports business so much in various activities including Marketing and Sales for interacting with Leads, Prospects and customers. In this article, we will provide information about the Salesforce campaign for you to understand more. Let’s start. 1....
Software Quality Issues – BAP Software
Software quality is one of the most important issues in offshore development. We’d like to consider the difference in thinking about software quality, which is one of the causes of software quality. Offshore development between Japan and Vietnam, countries with different nationalities, so it...
Offshore development in Da Nang
Da Nang has emerged as an ideal offshore destination with low costs, a stable workforce, and over 45,000 IT workers. The city contributes 70% of the software export revenue for the entire Central region. 1. Do you know Da Nang? Do you know Da...
Offshore development unit price, market benchmark and more
Offshore development unit price is the first key factor in budget. In practice, the total budget is not a simple multiplication, such as “developing unit price per man-month”, as anyone with offshore experience knows. In order to make a project successful, there is the...
What is Lean Startup? Success stories
Sorry, this entry is only available in 日本語 and Tiếng Việt. リーンスタート（lean start）とは、起業や新規事業などの立ち上げ（スタートアップ）が効率的に成功するためのマネジメント手法を指す言葉です。新規事業の立ち上げ時は人員や資金などのリソースが限られており、事業を安定して運営できるようになるまで非常にシビアなマネジメントが必要になります。システム開発に関しても同様で、開発費用や開発方法など、スタートアップの事業形態に即した方法を考える必要があります。この記事では、オフショア企業でのラボ型開発を活用することで、スタートアップが得られる大きなメリットについて知ることができます。 1. リーンスタートとは リーンスタートとは、アメリカの起業家エリック・リース氏が2008年に提唱した、起業や新規事業などの立ち上げ（スタートアップ）のためのマネジメント手法のことです。 リーンスタートは、事業家の思い込みで顧客にとって無価値な製品やサービスを開発してしまうことに伴う、時間、労力、資源、情熱のムダをなくすための方法論であり、最低限のコストと短いサイクルで仮説の構築と検証を繰り返しながら、市場やユーザーのニーズを探り当てていくのが特徴です。 2. 有名なリーンスタート成功事例 リーンスタートの成功事例として、代表的なものを２つ挙げます。 2.1．Instagram リーンスタートアップ事例中で最も有名なのが、Instagramです。 2010年10月6日にアップルのApp Storeに登場して以来、凄まじいスピードで多くのユーザーを虜にし、2020年3月現在、世界のインスタユーザーは10億人超えています。 日本でも2014年2月に日本語アカウントが開設され、月間アクティブユーザー数は、2015年6月に810万人、2016年3月に1200万人、同年12月に1600万人、2017年10月に2000万人を記録と、「インスタ映え」という言葉が流行語になるほど、その人気は凄まじいものです Instagramですが、もともとは「Burbn」という位置情報アプリとしてスタートしました。 しかし、一度リリースしたものの、思った以上に人気が出なかったことから、アイディアの構築・計測・学習を繰り返し、「写真の共有機能が最も人気」ということを見つけ出しました。 その結果、Burbnは写真投稿をメインにしたSNSに方向転換し、写真投稿・コメント・いいねの3機能を含んだ「Instagram」というサービスに昇華させました。 その後も、仮説検証を進め、アイディアの構築・計測・学習を進めていき、写真のエフェクトやストーリー、ショッピングなど、さまざまな機能の追加を行い、現在も変化を遂げています。 2.2．食べログ カカクコムグループが運営するグルメサイト「食べログ」は、日本企業におけるリーンスタートの代表的事例と言われています。2005年3月からサービスを開始し、レストランのユーザーによる5段階評価が掲載されるサイトを構築しました。 当初はグルメ本の情報をもとにした手打ちのデータベースで、担当者曰く、考えているものの30%しか実現に至らなかったとのことです。はじめはユーザー数が数十人程度だった食べログも、ユーザーの改善要望に可能な限り対応し、現在のシステムへ改善していきました。 その結果、現在は月間PV数が20億以上、月間利用者数は1億5万人以上となっています。リーンスタートの実践をきっかけに、右肩上がりの売上を誇るサービスに成長しています。 3. BAPの成功事例 3.1 ．動画編集・投稿型SNS『ジモフル』ー株式会社ジモフル様ご提供サービス https://jimoful.com/ ユーザーがカメラで撮影した動画や写真をアップロードし、システム上で動画作成・編集・投稿が可能です。他ユーザーからの動画の評価に応じて換金可能なアイテムを取得できます。 3.2．LIVE配信アプリ 『LIVE DREAMER』ーDreamer株式会社様ご提供サービス https://live-dreamer.com/ 誰でもアーティストやパフォーマーになって、動画やLIVEの配信が可能なアプリです。リスナーはLIVE配信中に課金アイテムを用いて投げ銭をすることができます。...
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